Meridian Board Co: Billabong, Quiksilver & Surf Brands Live

Meridian Board Co is the West Coast Deals channel for surf and summer style. It's a live stream where you'll find the boardsport brands people actually wear to the beach — Billabong, Quiksilver, Hurley, Rip Curl and Roxy — across boardshorts, button-ups, bikinis and swim. Items start at $8, and the lineup leans into whatever the season calls for. Here's the rundown.

The surf brands you'll find

The channel is built around the core surf labels. You might find products like Billabong boardshorts, swim and beach tees; Quiksilver's classic men's fits; Hurley's clean, wearable basics; Rip Curl's wetsuit-brand pedigree; and Roxy women's swim and beachwear. These are the names that define the category, and having them in one live room means you can often put a whole warm-weather outfit together in a single stream.

What's in the lineup

Expect to come across things like men's boardshorts and swim trunks, button-up shirts for that easy summer look, women's bikinis and one-pieces, beach tees, hats and backpacks. Because it's seasonal and pulled live, the mix shifts and nothing specific is guaranteed — these are the kinds of finds that come through, not a fixed catalog. Swim and boardshorts run hot through summer, with more layers and button-ups as it cools. Follow the channel so you catch your size in the piece you want.

Why $8 starts?

Meridian runs $8 starts rather than $1 — a slightly higher floor that fits the brand-name surf apparel it carries, while still landing well under retail once the room bids. You see each piece on camera, ask about fit and material, and bid live. Buy-it-now items are there when you'd rather not wait.

Authentic brands, shipped from Portland

Everything is the real brand — genuine Billabong, Quiksilver, Hurley, Rip Curl and Roxy — checked in-house and sent Verified & Shipped from Portland, Oregon. No knockoff beach gear, no surprises in the box.

How to watch Meridian Board Co

Follow @meridian.board.co on TikTok and turn on notifications for the go-live. Meridian is one channel in a bigger network — see the full lineup in our live selling hub, and if you want everyday footwear too, check LaceUpLive.

— Anthony from West Coast Deals